Blogs written by members of the ISA staff about public relations and strategic communication topics
[written by ISA staff member Erica Garcia] For years I have been quietly informing those around me on my certainty of the inevitability of a new global pandemic. Many pandemic authorities (scientists and the like) have been saying we are overdue for one—especially in our now hyper-connected world. So, naturally, I’ve been loosely following the coronavirus narrative in … Continue reading The Chart Is Frightening
[a message from the agency director, senior Anna Richards] "I love that ISA stretches far beyond a class. It it a hands-on experience that exposes students to so many things in the communication field and more. It not only teaches students, but grows them as professionals, prepares them for life outside of college, and build … Continue reading ISA Today
Being a college student has given me the opportunity to grow in many ways. I’ve grown mentally, spiritually, emotionally, and professionally in my time here. Entering into the professional world has been slightly terrifying, but the more you put yourself out there, the easier it becomes. However, as I advance in the public relations world … Continue reading Personal Relations Affect Public Relations
This semester I had an awesome opportunity to support my client. I drove four hours south to St. Louis through pouring rain. I was with my friend Emily, who works at the planetarium with me. Along the way, between Beatle’s songs and my very limited selection of Broadway tunes (basically just Hamilton), we were coming … Continue reading A Stellar Week
Sexual assault has always been a problem, but, until recently, it has been a lot easier to sweep under the rug. This is an unpleasant subject that causes discomfort in many circles, but people are finally speaking out. Many big name actresses have recently come forward with their stories on sexual harassment from film producer … Continue reading #METOO
Before coming to Olivet Nazarene University, I felt like I already had my career choice planned out for myself, or at least the outline. I grew up in a Christian family and had the privilege of being a pastor’s son. My family is from Haiti, which means they learned English as a second language, which … Continue reading Is Public relations really that important in today’s generation?
What is the goal? What are you trying to achieve from your social media accounts? Before you start, that goal needs to be determined. If you are trying to sell a specific product, then you need to create content supporting that product to inform customers why this product is best for them and why they … Continue reading Four Tips For Creating The Best Social Media For Your Brand
As a public relations student I have often found it to be extremely difficult to stay focused on one thing because there are a million different directions that you can run. While I am doing many things, I am also often the type of person that sometimes falls into the mindset that there is only … Continue reading Celebrating Differences In PR
Since I graduate in less than two years, the “what am I gonna do with my life?” panic has begun. What field of PR am I going to go into? Corporate? Agency? Or Non-profit? When I envision myself 5 years from now, I see myself walking into my office with Starbucks in hand and a … Continue reading PR From Home
This Semester at Olivet Nazarene University, we had great guest speakers come into Chapel and speak to the student body. One of my favorites was a couple named Kristin and Danny. According to Kristinanddanny.com, “Kristin and Danny Adams are entertainers, content creators, public speakers and viral sensations who, according to Indianapolis Monthly Magazine, are “taking your … Continue reading Find Your Niché