The top three beverages in the U.S. are water, soda, and coffee. Of these, coffee is the most prominent in our society, not so much because of its taste, but because of its social value The value of coffee has significantly changed since our parents’ generation (the Baby Boomers) to our current millennial generation (1981-2000). For … Continue reading Brewing Coffee Culture
Tag: Marketing
Communication Careers
This blog post by JAE Sam Lopez is about different careers that Communication majors can have.
Josh Kauffman’s Top 10 Tips for Getting Ahead in Marketing & PR
This blog post by Agency Director Alexis Smith is about APR certified Josh Kauffman and his 10 tips for getting ahead in Marketing/PR.
The Umbrella Effect
This blog by Account Executive Hayden Keifer, explains how PR is the "umbrella" above marketing, branding, and advertising.
Public Relations and Marketing – Where one Starts and the other Begins
Steven Case blogs about the relationship between Marketing and Public Relations and the way that they complement each other.